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mediaall hrefcss/newheaderfootermenu.css> link relstylesheet mediaall hrefcss/owl.carousel.min.css> link relstylesheet mediaall hrefcss/intlTelInput.min.css> link relstylesheet mediaall hrefcss/all.min.css> link relstylesheet mediaall hrefcss/font-awesome.min.css> link relstylesheet mediaall hrefcss/slick.css> link relstylesheet mediaall hrefcss/masonry.css> link relstylesheet mediaall hrefcss/style.css> link relstylesheet mediaall hrefcss/mgm.css> link relstylesheet mediaall hrefcss/payment_css.css> link relcanonical hrefhttps://www.marketing2conf.com/sites/imaf.com/files/2021-04/Exhibitior%20Information%20-%20MADcon%20USA%202021_0.pdf> link relcanonical hrefhttps://www.marketing2conf.com/top-content-marketing-trends-in-2021> link relcanonical hrefhttps://www.marketing2conf.com/sites/imaf.com/files/inline-images/Marketing-2.0-Conference> link relcanonical hrefhttps://www.marketing2conf.com/user/buy-pass> link relcanonical hrefhttps://www.marketing2conf.com/author/buy-pass> link relcanonical hrefhttps://www.marketing2conf.com/past-event/buy-pass> link relcanonical hrefhttps://www.marketing2conf.com/sponsors@marketing2conf.com> link relcanonical hrefhttps://www.marketing2conf.com/blog/buy-pass> link relcanonical hrefhttps://www.marketing2conf.com/blog/Marketing 2.0 Conference> meta propertyog:image contenthttps://www.marketing2conf.com/sites/imaf.com/files/inline-images/Marketing-2.0-Conference%28white%29.png> meta nameviewport contentwidthdevice-width, initial-scale1.0> /head>body classpage-node-204 page-marketing2conf usa-march-2024_usa-march-2024> div idfb-root>/div> div idfb-customer-chat classfb-customerchat theme_color#164b3e page_id131891232392720 attributionbiz_inbox> /div> noscript>img height1 width1 styledisplay:none srchttps://www.facebook.com/tr?id640324286952372&evPageView&noscript1 altimg />/noscript> noscript>iframe srchttps://www.googletagmanager.com/ns.html?idGTM-KCNTPJRQ height0 width0 styledisplay:none;visibility:hidden>/iframe>/noscript> a href#main-content onclickdocument.location.hashmain-content;return false; classvisually-hidden focusable> Skip to main content /a> div classdialog-off-canvas-main-canvas data-off-canvas-main-canvas> div classmain> nav classnavbar my_navbar navbar-tranparent fixed-top idmy_nav> div classcontainer container-d-flex> div classlogo_and_add > a classnavbar-brand main-logo p-0 m-0 href# onclickdocument.location.hash;return false;>img srcimages/new-marketing.png width100%>/a> ul classconf_date_list> li>InterContinental, Dubai Festival City, Dubai, UAEbr>Feb 20–22, 2024/li> li>Caesars Palace, Las Vegas, USAbr>March 18–20, 2024/li> /ul> /div> ul class main_menu> li classnav-item> a classnav-link href# onclickdocument.location.hash;return false;> partner with us/a> /li> li classnav-item> a classnav-link href# onclickdocument.location.hash;return false;>book tickets/a> /li> li classnav-item> a classnav-link href# onclickdocument.location.hash;return false;> launchpad/a> /li> /ul> div classmenu_toggler idmega_menu onclickforMegaMenu()> span>i classfa fa-bars aria-hiddentrue>/i>/span> /div> /div> /nav> div classmenu_mega_wrapper idmenu_mega_container> div classcontainer> div classmega_logo_wrapper mb-7> div classlogo_wrapper> a href# onclickdocument.location.hash;return false; classmega_logo> img srcimages/new-marketing.png width100%> /a> span classusa_dubai> a href# onclickdocument.location.hash;return false; classdubai_text>Dubai/a>span>|/span>a href# onclickdocument.location.hash;return false; classusa_text>Usa/a> /span> /div> span classexit_mega_menu onclickexitMenu()>i classfa fa-times aria-hiddentrue>/i>/span> /div> div classrow> div classcol-12 col-sm-4 col-md-4 col-lg-4> div> ul classmega_menu_list> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathfront>>Home/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/2>Who We Are/a> /li> li classnav-item dropdown main3> a classnav-link onclickopenVenu(main3)>Past Events i classfa fa-chevron-down aria-hiddentrue>/i>/a> ul classmega_menu_list dropdown-mega-menu> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/106>USA July 2023/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/107>Dubai June 2023/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/12>Dubai March 2022/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/24>USA April 2022/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/73>Dubai December 2022/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/72>USA December 2022/a> /li> /ul> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/126>Sponsors & Exhibitors/a> /li> li classnav-item dropdown main5> a classnav-link onclickopenVenu(main5)>Launchpad i classfa fa-chevron-down aria-hiddentrue>/i>/a> ul classmega_menu_list dropdown-mega-menu> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/131>Anna Tkachenko/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/134>Ana Paola Soria Galvarro/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/135>Dionne Johnson Calhoun/a> /li> /ul> /li> li classnav-item dropdown main6> a classnav-link onclickopenVenu(main6)>Venue i classfa fa-chevron-down aria-hiddentrue>/i>/a> ul classmega_menu_list dropdown-mega-menu> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/156>Dubai/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/127>USA/a> /li> /ul> /li> li classnav-item dropdown main7> a classnav-link onclickopenVenu(main7)>Awardee Recognition i classfa fa-chevron-down aria-hiddentrue>/i>/a> ul classmega_menu_list dropdown-mega-menu> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/221>USA 2023 Summer/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/202>Dubai Spring 2023/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/75>Dubai March 2022/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/74>USA April 2022/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/124>Dubai December 2022/a> /li> li classnav-item> a href# 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false; data-drupal-link-system-pathnode/14>Be Recognized/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/227>Conference Format/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/142>Themes/a> /li> li classnav-item dropdown maintwo5> a classnav-link onclickopenVenu(maintwo5)>Speakers i classfa fa-chevron-down aria-hiddentrue>/i>/a> ul classmega_menu_list dropdown-mega-menu> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/226>Dubai Speakers 2024/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/213>USA Speakers 2024/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/170>USA Summer 2023/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/35>Dubai & USA Past 2022/a> /li> /ul> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/228>Become A Speaker/a> /li> li classnav-item dropdown maintwo7> a classnav-link onclickopenVenu(maintwo7)>Attendee Reviews i classfa fa-chevron-down aria-hiddentrue>/i>/a> ul classmega_menu_list dropdown-mega-menu> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/210>Dubai 2023 Reviews/a> /li> /ul> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/136>Digital Showguide/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/212>Seal Of Legitimacy/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/223>LinkedIn Profile Verification Tool/a> /li> /ul> /div> /div> div classcol-12 col-sm-4 col-md-4 col-lg-4 border_both> div> ul classmega_menu_list> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/15>Blog/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/42>FAQs/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/13>Contact Us/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/149>Join our Network/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathnode/128>Newsroom/a> /li> li classnav-item> a href# onclickdocument.location.hash;return false; data-drupal-link-system-pathannouncements>Announcements/a> /li> /ul> ul classbook_pass_list mt-10> li classnav-item > a href# onclickdocument.location.hash;return false;>book pass/a> /li> li classnav-item> a href# onclickdocument.location.hash;return 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idblock-imaf-content> div classcontent> section classsingle-featured-image-header> figure classbanner-fig> img srcimages/imaf-banner%28marketing%29.png altUSA Summer title classimg-responsive loadinglazy> div classtop_panel_image_header> div classcontainer> h1>USA AGENDA/h1> p>Caesars Palace, Las Vegas, USA/p> p>March 18–20, 2024/p> /div> /div> /figure> div classbreadcrumb-wrap> ul classbreadcrumb-list> li>a href# onclickdocument.location.hash;return false;>Home/a>/li> li classbreadcrumb-item active aria-currentpage>USA Summer 2024/li> /ul> /div> /section> section classtabs-section idagenda_usa2020> div classcontainer> h2 classevents-schedule>span>AGENDA/span>/h2> div classtabs-content clearfix> div classtab agenda-tabs> button classtablinks active data-tabday-1-tab iddefaultOpen>span>Day 1br>March 18, 2024/span>/button> button classtablinks data-tabday-2-tab>span>Day 2br>March 19, 2024/span>/button> button classtablinks data-tabday-3-tab>span>Day 3br>March 20, 2024/span>/button> /div> div classagendatab-content> div idday-1-tab classtabcontent> div classacc-content-inner> table classtable agenda-table> tbody> tr classcolor-bg> td classtime-td> p>span>8:00 AM/span> 8:00 AM - 9:15 AM/p> /td> td classunset-colum> p>strong>Registration, Morning Coffee, And Refreshments/strong>/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>9:15 AM/span> 9:15 AM - 9:30 AM/p> /td> td classunset-colum> p>strong>Opening Note — Marketing 2.0 Conference USA, 2024/strong>/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>9:30 AM/span> 9:30 AM - 10:00 AM/p> /td> td classunset-colum> p>strong>Keynote/strong>: TBD/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>10:00 AM/span> 10:00 AM - 10:45 AM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: Bye Boring, Hi Bold — The Future Of Content Marketing/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>10:45 AM/span> 10:45 AM - 11:30 AM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: The Evolution Of OTT Platforms: Trends, Challenges, And Opportunities/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>11:30 AM/span> 11:30 AM - 12:00 PM/p> /td> td classunset-colum> p>strong>Recognition Session/strong>/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>12:00 PM/span> 12:00 PM - 1:30 PM/p> /td> td classunset-colum> p>strong>Lunch & Networking/strong>/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>1:30 PM/span> 1:30 PM - 2:00 PM/p> /td> td classunset-colum> p>strong>Keynote/strong>: TBD/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>2:00 PM/span> 2:00 PM - 2:40 PM/p> /td> td classunset-colum> p>strong>Fireside Chat/strong>: Move Over AI, Its Time For Creative Automation/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>2:40 PM/span> 2:40 PM - 3:25 PM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: From Creative Genius To Charismatic Leader: Taking The Mantle/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>3:25 PM/span> 3:25 PM - 4:05 PM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: Ethics & Authenticity: Navigating The Fine Line In Digital Marketing/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>4:05 PM/span> 4:05 PM - 4:50 PM/p> /td> td classunset-colum> p>strong>Fireside Chat/strong>: Advertisers, Its Time To Stop Pinkwashing And Make A Real Impact/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>4:50 PM/span> 4:50 PM - 5:20 PM/p> /td> td classunset-colum> p>strong>Recognition Session/strong>/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>5:20 PM/span> 5:20 PM - 6:00 PM/p> /td> td classunset-colum> p>strong>Networking Hour/strong>/p> /td> /tr> /tbody> /table> /div> /div> div idday-2-tab classtabcontent> div classacc-content-inner> table classtable agenda-table> tbody> tr classcolor-bg> td classtime-td> p>span>8:00 AM/span> 8:00 AM - 9:00 AM/p> /td> td classunset-colum> p>strong>Registration, Morning Coffee, And Refreshments/strong>/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>9:00 AM/span> 9:00 AM - 9:30 AM/p> /td> td classunset-colum> p>strong>Keynote/strong>: TBD/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>9:30 AM/span> 9:30 AM - 10:15 AM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: What Will Be The Next Big Disruption After ChatGPT?/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>10:15 AM/span> 10:15 AM - 11:00 AM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: Supercharging Brands With Purpose-Driven Marketing/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>11:00 AM/span> 11:00 AM - 11:45 AM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: Email Metrics That Matter: Tracking Success And Measuring ROI In Email Campaigns/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>11:45 AM/span> 11:45 AM - 12:15 PM/p> /td> td classunset-colum> p>strong>Recognition Session/strong>/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>12:15 PM/span> 12:15 PM - 1:30 PM/p> /td> td classunset-colum> p>strong>Lunch & Networking/strong>/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>1:30 PM/span> 1:30 PM - 2:00 PM/p> /td> td classunset-colum> p>strong>Keynote/strong>: TBD/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>2:00 PM/span> 2:00 PM - 2:45 PM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: Turning Data Into Stories: How To Repurpose Analytics And Research Into Compelling Content/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>2:45 PM/span> 2:45 PM - 3:25 PM/p> /td> td classunset-colum> p>strong>Fireside Chat/strong>: From Clicks To Conversions: Optimizing Your SEO Team For Maximum ROI/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>3:25 PM/span> 3:25 PM - 4:10 PM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: Crafting An Effective Pitch For Your Marketing Agency: Lessons From Experts/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>4:10 PM/span> 4:10 PM - 4:50 PM/p> /td> td classunset-colum> p>strong>Fireside Chat/strong>: Lights, Camera, Confidence! The Secrets To Mastering The On-Camera Game/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>4:50 PM/span> 4:50 PM - 5:20 PM/p> /td> td classunset-colum> p>strong>Recognition Session/strong>/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>5:20 PM/span> 5:20 PM - 6:00 PM/p> /td> td classunset-colum> p>strong>Networking Hour/strong>/p> /td> /tr> /tbody> /table> /div> /div> div idday-3-tab classtabcontent> div classacc-content-inner> table classtable agenda-table> tbody> tr classcolor-bg> td classtime-td> p>span>8:00 AM/span> 8:00 AM - 9:00 AM/p> /td> td classunset-colum> p>strong>Registration, Morning Coffee, And Refreshments/strong>/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>9:00 AM/span> 9:00 AM - 9:30 AM/p> /td> td classunset-colum> p>strong>Keynote/strong>: TBD/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>9:30 AM/span> 9:30 AM - 10:15 AM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: Key Metrics And Analytics For Evaluating The Success Of PR Campaigns/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>10:15 AM/span> 10:15 AM - 11:00 AM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: Is SEO Still Relevant In The Age Of E-E-A-T?/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>11:00 AM/span> 11:00 AM - 11:45 PM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: Shockvertising — Pushing Boundaries Or Crossing The Line?/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>11:45 PM/span> 11:45 PM - 12:15 PM/p> /td> td classunset-colum> p>strong>Recognition Session/strong>/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>12:15 PM/span> 12:15 PM - 1:30 PM/p> /td> td classunset-colum> p>strong>Lunch & Networking/strong>/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>1:30 PM/span> 1:30 PM - 2:20 PM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: Going From 0 To 1M With Only Social Media And Your Website!/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>2:20 PM/span> 2:20 PM - 3:10 PM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: Creating A Unified Brand Voice: Consistency In Communication Across Channels/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>3:10 PM/span> 3:10 PM - 4:00 PM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: From Invisible To Influencer: Secrets To Shine On LinkedIn/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>4:00 PM/span> 4:00 PM - 4:50 PM/p> /td> td classunset-colum> p>strong>Panel Discussion/strong>: Finding Balance In The Chaos — A Guide To Thriving Mentally In Marketing/p> /td> /tr> tr classcolor-bg> td classtime-td> p>span>4:50 PM/span> 4:50 PM - 5:20 PM/p> /td> td classunset-colum> p>strong>Vote Of Thanks/strong>/p> /td> /tr> /tbody> /table> /div> /div> /div> /div> /div> /section> /div> /div> /div> /main> footer classfooter> div classfooter-primary> div classcontainer-fluid> div> div classblock idblock-footer> div classcontent> div> div classfooter-primary-wrapper> div classrow> div classcol-xs-12 col-sm-4 col-md-4 col-social-media> div classblock block-block idblock-block-3> div classcontent> div classsocial-media>a classnavbar-brand logo href# onclickdocument.location.hash;return false;>img altlogo – Marketing 2.0 – International Marketing, Advertising Forum classbrand-logo srcimages/logo-new.svg>/a> div classprimary-social-media> div classsocial-medias social-media-items>span>a href# onclickdocument.location.hash;return false;>i aria-hiddentrue classfa-brands fa-facebook>� /i>/a>/span> span>a href# onclickdocument.location.hash;return false;>i aria-hiddentrue classfa-brands fa-square-x-twitter>� /i>/a>/span> span>a href# onclickdocument.location.hash;return false;>i aria-hiddentrue classfa-brands fa-linkedin>� /i>/a>/span> span>a href# onclickdocument.location.hash;return false;>i aria-hiddentrue classfa-brands fa-instagram>� /i>/a>/span>span>a href# onclickdocument.location.hash;return false;>i aria-hiddentrue classfa-brands fa-youtube>� /i>/a>/span>span>a href# onclickdocument.location.hash;return false; 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